Why does gin cost so much?

Jul 23, 2025

The price of gin, between myth and reality

You've probably wondered: why is gin so expensive? If you've ever compared a bottle of artisanal gin to one from the supermarket, you'll have noticed a significant price difference. But what makes gin expensive? In this article, I'll explain everything, from the difference between cheap gin and premium gin, to the true production costs, and the added value of small producers like Distilleria Mezzanotte.

Perché il gin costa tanto? - Mezzanotte | Distilleria & Spirits

The price of gin, between myth and reality

You've probably wondered: why does gin cost so much? If you've ever compared a bottle of artisanal gin to one from the supermarket, you'll have noticed a significant price difference. But what makes gin expensive? In this article, I'll explain everything, from the difference between cheap gin and premium gin, to the true production costs, and the added value of small producers like Distilleria Mezzanotte .

What makes a gin expensive?

Quality raw materials

The first factor that affects the price of a bottle of quality gin is the choice of raw materials. A craft gin like ours uses select botanicals, often organic or from small producers, and top-quality base alcohol.
Producing a gin with refined ingredients costs more, but the result can be tasted in the glass.

Artisanal process and small batches

The price difference between cheap gin and premium gin also lies in the processing:

  • Industrial gins are produced in large volumes, cutting costs.
  • Craft gins, on the other hand, are often made in small batches, with obsessive attention to every detail.
    At Distilleria Mezzanotte we follow every phase: from the selection of botanicals to distillation in our “Percival” still , up to manual bottling.

Advanced distillation tools

Another factor that has an impact is technology:
Distilling with advanced tools (such as our Buchi Rotavapor for vacuum distillation) allows for fresher and more complex aromas, but requires significant investments and high energy consumption.

Packaging, branding and awards

A premium gin isn't just good: it must also be beautiful! Quality packaging, custom labels, elegant bottles, and meticulous branding add value.
And if the gin has won awards (such as our Gin Mezzanotte , Best Gin in Europe and Best Gin in Italy), the price also reflects the recognition of quality.

Sustainability and local production

Craft gins are increasingly investing in sustainability: renewable energy, recycled packaging, and low-impact transportation. All of this comes at a cost, but also has ethical value.
Find out what we do for the planet!

Why does craft gin cost more?

  • Quality of botanicals and alcohol
  • Handcrafted and attention to detail
  • Small numbers (small lots)
  • Innovation and research on flavors and recipes
  • Sustainability and premium packaging
  • International awards and recognitions

An Italian artisanal gin, in short, is a small masterpiece in a bottle. This is why Italian gins are often more expensive than industrial ones.


FAQs about “why gin costs so much”

What is the price difference between cheap gin and premium gin?

An affordable gin can cost less than €15, while a premium artisanal gin can cost over €50 a bottle. The difference lies in quality, production, packaging, and awards.

What makes a gin expensive?

Selected ingredients, artisanal production, small batches, advanced tools, premium packaging, sustainability, and award-winning products.

Why choose a craft gin?

To enjoy a unique experience, savor authentic aromas, and support Italian quality.


FAQs about Distilleria Mezzanotte

What gin does Distilleria Mezzanotte produce?

Gin Mezzanotte, Gin Atlantide, Absinthe Astrale, Vodka Sciamano, Amaro Criminale, Amaro Spietato and the Mixology line.

Where is the distillery located?

In Pesaro, Via Montenevoso 52, Marche. Visits by appointment.

Can I buy your products online?

Yes! You can purchase at distilleriamezzanotte.com and mezzanotte.shop .

What makes your gin unique?

Artisanal production, selected botanicals, innovative distillation, refined packaging, and international recognition.


Conclusion

The price of gin isn't just a matter of fashion: it's the result of quality, passion, and attention to every detail.
By choosing a craft gin like ours, you're choosing a unique, sustainable, and all-Italian experience.
Want to learn more or try real premium gin? Discover our range at distilleriamezzanotte.com !


Alex Bartolucci – Master Distiller, Distilleria Mezzanotte